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All Media & Entertainment AI Use Cases

Media & Entertainment Case Studies

20th Century Fox and IBM Research reduce movie marketing production time by using machine learning to select scenes for a movie trailerAllen Institute for AI develops drawing-guessing game to study people-software collaboration using machine learningArtist Ben Snell models sculpture using machine learningBBC is developing interactive fictional programs utilising the natural language generation capabilities of smart home assistants such as Alexa and Google HomeBlackburn Rovers Football Club increasing productivity by identifying staff who had excessive personal computer useBodybuilding.com improves app engagement through personalized narratives about user’s weekly workouts using NLG and machine learning.Brooklyn Dynamics researching an athlete scouting application based on machine learning of historic dataBuzzFeed attracts more suitable job candidates through recruitment response automation using uses IBM Watson and UncubedBytedance ranks web content according to the preference of each user by analysing their behaviour using machine learningCaesar Entertainment drives revenue by optimising floor layouts, pricing and even restaurant menus to better match customer segmentsCaesars Entertainment improves email open rates by 12% and click-throughs by 24% by personalising content using deep learningCaesars Entertainment improves promotional targeting having increased customer individual spend tracking from 58 to 85 percent with loyalty programs and machine learningCaesars Entertainment offers customers on the casino floor real-time incentives to bet more by identifying their behaviour and emotions through machine visionClarivate Analytics aims to improve article peer review efficiency by adding natural language processing to its ScholarOne platformColumbia Business School researchers determine that unusual language in news stories can forecast future market stress through natural language processingCondé Nast improves average response time to issues during new content and capability rollout to their websites by 70% using machine learningDadabots creates lo-fi black metal album using deep neural networksDeep Stack''s poker AI delivered statistically significant wins in Texas Hold ''Em poker games through deep learning.Dictionary.com automates software testing before release, saving days worth of effort using machine learningDisney researchers identify, track and predict movie audience enjoyment using facial recognitionElections Canada plans to use AI to identify electoral misinformation campaigns on social mediaElectronic Arts is developing an AI agent which can test for quality assurance during video game production by learning to play against humansEvernote doubles click-to-apply on Glassdoor and attracts ten to forty percent more candidates from underrepresented groups by optimising job descriptions using machine learningFacebook is trying to combat misinformation in the site’s news feed with machine learningFirst Book increases repeat sales by 331% and revenue by 35% by targeting customers who are more likely to do repeat business using machine learningFox predicts likelihood of watching movies at theatres based on trailers with machine learningGiunti, an Italian publishing house, detects cybersecurity threats in real-time using machine learningGoldman Sachs unsuccessfully predicted participants of the World Cup 2018 finals by crunching team data with machine learningGoogle YouTube drives 60% of video clicks through its machine learning recommendation system for usersGoogle YouTube identifies 98% of the videos it removes for promoting extremism using machine learningGoogle YouTube recommendation system uses human raters to train AI resulting in potential inappropriate content promotionGruppo L’Espresso creates 2.5x more videos than it used to, with automatic video creation platform which uses social media trends to decide video contentHMH, the publishing house, forecasts demand to optimise pricing quotes and define salesforce KPIs using machine learningIUT Annecy aims to beat the current record for the fastest bicycle travelling across flat road by creating the optimal aerodynamic design using machine learningIndigo improves candidate experience and cuts hiring costs by 71% using machine learningInstapaper reviews saved articles and generates clean text ready to be read through their app using natural language processingInvesting Channel increased campaign content engagement 4x by optimising target audiences with real-time data using Nielsen AIJX Press Corp automates news story generation and writing by using AI to find events on social mediaLas Vegas Review Journal publishes 372% more video content by automatically creating videos from stories using photographs and other content using machine learningLion spews out poetry in Trafalgar Square using deep learning for London Design WeekMade by AI generated christmas songs using a neural networkMagenta creates an app which predicts next steps and finishes sketches started by human usersMicrosoft trains a deep neural network to identify human laugh and its intensityNBCUniversal pilots machine learning to analyse ad placement during its shows with a 64% jump in message memorabilityNautilus aims to engage its customer base with AI-powered training and coaching systemNetflix improves core metrics by customising the product images displayed to users with machine learningNetflix increases quality control efficiency by using machine learning to predict which video assets are likely to failNetflix optimises image selection for video merchandising using computer vision to segment video into frames with key elementsNetflix optimises video quality during user playback using machine learning to improve customer experienceNetflix reduces customer churn by several percentage points using machine learning to provide personalised video recommendationsNew York Times increases article commenting capacity by 3x using machine learning to automatically flag inappropriate content for moderator reviewNike offers foot measurement for accurate individual shoe size guide using computer visionObvious'' artists create the first GAN-generated artwork to be auctioned and sold for $432,500Orlando Magic automatically generates personalised in-app and email messages to each one of their fans, boosting season ticket renewalsPGA Tour aims to enhance television broadcasts of its tournament and automate content creation with AIPandora plans to predict artist success rates and identify effective marketing strategies using machine learningPress Association generates 30,000 local news stories a month based on public open datasets and natural language generationPrimer AI improves coverage of women of science using natural language processingQuickplay safeguards its data and interconnected systems with Darktrace’s AI-enabled cyber security productResearchers at Carnegie Mellon University develop AI system that beats world''s four best players in PokerResearchers from Northwestern University achieved 88% accuracy predicting Amazon bestsellers with machine learningResearchers improve film box office success prediction using machine learning transduction algorithmsRiot Games detects anomalies negatively impacting project and software performance in real time to improve product deliveryRocket Fuel uses NLP to protect brand reputation when determining online ad placementRoss Goodwin trained a system to generate literary travel fiction using neural networksRutgers researchers'' AICAN system created art that sold for $16,000 at auction using a generative adversarial networkScientists at New York University improve image manipulation detection accuracy from 45% to 90% using machine learningScriptBook produces financial forecasts for films based on their scripts using machine learning and natural language processingSeattle Reign FC aim to minimise sports injuries through deployment of Microsoft''s Sports Performance PlatformSeenit automates video content tagging and metadata creation for its clients using Google Cloud machine learning APIsSony CSL leads music collaborative Skygge to compose a music album with artificial intelligenceSpecial Olympics Missouri increases new donor retention with AI-enabled data analyticsSpirit AI attempts to make gaming communities more inclusive by using natural language understanding and machine learning to monitor conversations and detect cyber bullyingSpirit AI introduces a Character Engine to create characters that enable players to express themselves better using natural language processingSpotify increased service subscribers by 33% through customised music recommendationsSpotify measures effectiveness of digital ads on foot traffic in real world locations with machine learningStratagem achieves steady returns using deep neural networks to identify betting opportunities on sports fixturesTMZ generates more than 6.5m video views on Facebook by auto editing video contents to suit device screens or platforms using machine learningTV News Archive automatically identifies politicians'' appearances on news programs using facial recognitionThe 2020 Tokyo Olympic and Paralympic Games will implement facial recognition to allow access to venues for athletes, media and other personnelThe AEI analyses China’s changing policy focus through tracking key media reports with machine learningThe AP informs its news stories with analysis of Twitter users'' engagement with the US president''s tweets using machine learningThe All England Lawn Tennis Club assists attendees navigate the venue with an event specific conversational chatbotThe Associated Press has 14-fold increase in its quarterly corporate earnings reporting using Automated Insights'' natural language generation platformThe Associated Press transforms raw earnings data into publishable stories using Natural Language GenerationThe Atlantic editor''s neural network aimed at generating publishable content failedThe BBC 4.1 AI TV broadcasts archived clips selected by a neural networkThe Breeders'' Cup enhances customer experience with an AI-powered horse detection feature and live VR broadcastingThe Hollywood Reporter increases website traffic and customer engagement by personalising auto-play video content using machine learningThe International Gymnastics Federation plans to implement AI technology to assist judges with scoring at the Tokyo 2020 Olympic GamesThe NBA optimises team and players strategy in games with machine learning and vision enabled analyticsThe New York Times automates historic photo content identification and detail extraction with Google computer visionThe Rose Bowl stadium featured a facial recognition technology to track Taylor Swift''s stalkers during her concertThe Salvador Dalí Museum enhances visitor experience through a lifelike of the artist on screens throughout the museumThe U.S. Open enhances and personalises the customer experience by offering fans content in near real time with IBM Watson.The XiaoIce chatbot automatically generates poems based on images using neural networksTicketMaster uses conversational voice and text chatbots to improve event searching and ticket sales experienceToutiao personalises newsfeeds for each of its 600M users using machine learningTrek Bicycle reduces error rates in its website and bike sharing app services from 8-14% to <1% using machine learning to monitor anomalies in real-timeUS Open Tennis used computer vision to analyse social media activity to determine the value generated by each sponsor, placement and network during the 2017 US Open
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