The Hollywood Reporter-Billboard Media Group has consistently innovated with video to build to grow its audience across its industry-leading portfolio of brands.
The Hollywood Reporter-Billboard Media Group''s digital media team enhanced the performance of their video content through recommendations and personalization "IRIS.TV is a cloud-based personalized video programming system that allows publishers and content owners to generate more video views and engage users across all devices. The company''s product suite is designed to increase video consumption and simplify operations for web, mobile, and OTT video distribution. The IRIS.TV Video Programming Platform integrates with existing video players using artificial intelligence and adaptive machine learning to automate streaming of personalized content based on audience preferences, user interaction, and behavioral segmentation. IRIS.TV has hundreds of customers across the world that rely on the company''s video programming platform to keep their audiences watching. "
Increased customer engagement