Use CaseMarketing

Retarget advertising

Retargeting customers who have already expressed interest in products or services. Typically the drop-out rate whilst filling in personal details (e.g. payment card information) is high - but these are the most valuable of convertible leads for most online organisations.

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Revenue

Revenue - Higher response rates

Cost

Cost - Improved advertising efficiency

Description

Retarget advertising

Linked Case Studies

Case Study

Watchfinder

Watchfinder increases average order value by 13% with targeted re-marketing campaign using Google Analytics

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Case Study

Norwegian Air Shuttle ASA

Norwegian increases public awareness of new new non-stop routes by 94% with the use of AI

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Baidu

Baidu improves ad targeting for its online users resulting in increased advertising revenue through deep learning

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Source: appliedai.com · Editor: original-sdg