Deploy AI to Save Marketing Teams 2 Hours Per Week on Campaign Work

Financial services marketing teams use AI to reduce time spent on campaign-related tasks — including brainstorming, research, and creative work — with measurable per-week savings.

ATB Financial marketing teams use Gemini to brainstorm campaigns without waiting for subject matter experts. Reduced project timelines by up to 2 weeks; 40% use Gemini daily saving ~2 hours/week.

Gemini; Google Workspace; marketing campaign brainstorming; creative brief generation.