Use Case Library
Use CaseOperationsConsumer & Retail / Food, beverage and drugs

Optimise retail network based on demand modelling

Optimise retail network locations based on multiple signals of demand (e.g., social data, footfall, transactions). This would - for example - help a retailer to plan their expansion in to a new market. Alternatuvely this might enable cost savings across a retail banking operation where it would likely cover both branches and ATMs - at the risk of medium to long term revenue loss and potential negative customer and press reaction.

Revenue
Revenue - Better targeting
Operational
Operational - Network optimisation
£
Cost
Cost - Optimise geographic footprint
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