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AI Use Case
Predict customer activations
Measuring and better predicting the effectiveness of different sales and marketing techniques should lead to improved customer conversion metrics.
Function
Marketing
Customer Management
Benefits
Revenue - Better targeting,Revenue - Higher response rates,Revenue - New customer discovery
Case Studies
Kanetix Ltd~Kanetix increased auto insurance conversion transaction rates by 13% using a predictive platform to target users
Potential Vendors
Integrate.ai
Industry
Data Sets
Structured / Semi-structured
AI Technologies
Machine Learning (ML),ML Task - Prediction - Binary Classification,ML Task - Prediction - Regression
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